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SojernSurvey

75%

US travellers who intend to use AI for future trips

Will travellers keep using AI to plan trips?

75% of US travellers say they intend to use AI for future trips, against 54% who have already done so.

ValueApril 2026 · United States
75%

US travellers who intend to use AI for future trips

1,006 US adults

Intent runs 21 points ahead of behaviour. In a maturing category you would expect the opposite (trial above intent), so this gap suggests the series has further to run rather than levelling off.

Source

Reference period
Geography
United States
Evidence type
Survey
Sample
1,006 US adults
Last checked

Method

Same instrument as the adoption figure: 1,006 US adults, April 2026. Stated intent is a weaker signal than reported behaviour and systematically overstates future action, which is why we show it next to the behavioural number rather than instead of it.

Method →

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